Emotional Connection is the Key to Customer Engagement

Digital services can be detrimental to personal connections. Learn why it’s important to make emotional connections and increase customer engagement. In the drive for organic growth chances are your bank or credit union is evaluating every... Read More | Share it now!

 

Posted in Customer Engagement, Customer Relationship Management, Experience Management, Financial Wellness, Member Relationship Management Tagged with: , , ,

7 Questions to Improve Customer Relationship Management and Boost Organic Growth

Effective use of CRM (customer relationship management) boosts customer loyalty and organic growth, High Definition People

Banks and credit unions need to focus on key questions for customer loyalty and long-term organic growth When beginning a project to help a new client transition beyond transactions to a relationship culture or improve their onboarding program, we... Read More | Share it now!

 

Posted in Blog, Customer Engagement, Customer Loyalty, Customer Relationship Management, Member Relationship Management Tagged with: , , , , ,

How To Boost Organic Growth With Reboarding — Relationship Management in Action

To grow your bank or credit union organically, focus on building the relationship, not just selling product. High Definition Banking®

Customer Loyalty To Our Bank Was Fading Fast Imagine you’re a long-term, high-potential customer with your bank or credit union. You have several products with them, never visit a branch, only use automated and online services and don’t know... Read More | Share it now!

 

Posted in Blog, Customer Engagement, Customer Loyalty, Customer Relationship Management, Member Relationship Management, Relationship Selling Tagged with: , , , ,

Mobilize Staff to Increase Customer Engagement, Heighten the Customer Experience and Grow Your Bank or Credit Union

Register for this webinar: Mobilize Staff to Increase Customer Engagement, Heighten the Customer Experience and Grow Your Bank or Credit Union

Do your customers or members give you their transaction business but go elsewhere for financial advice, borrowing or investing needs? Does your brand promise or mission focus on creating a remarkable member or customer experience, having strong... Read More | Share it now!

 

Posted in Blog, CRM Software, Cross Selling, Customer Relationship Management, Member Relationship Management, Relationship Banking, Relationship Selling Tagged with: , , , , , , , , , , , ,

How To Get Staff to Engage Customers and Members and Use CRM Software, Part 2

Many bankers only think about pitching product instead of engaging the customer or member. High Definition Banking®

Many Banks and Credit Unions Do a Poor Job With Customer Engagement Two weeks ago we published Part 1 of this two part blog post. If you missed Part 1, please read it here, How To Get Staff to Engage Customers and Members and Use CRM Software. In... Read More | Share it now!

 

Posted in Blog, CRM Software, Cross Selling, Customer Relationship Management, Member Relationship Management, Relationship Banking, Relationship Selling Tagged with: , , , , , , , , , , , , ,

How To Get Staff to Engage Customers and Members and Use CRM Software, Part 1

Get Staff to Engage Customers and Use CRM Software, High Definition Banking, Barbara Sanfilippo

Recently I (Bob) was coaching two bankers, an EVP Retail and VP Marketing. One of them sent me these two questions: “How do we get our frontline staff to engage current and prospective customers in conversation, develop conversations so they are... Read More | Share it now!

 

Posted in Banking Relationship Management, Blog, CRM Software, Customer Relationship Management, Member Relationship Management, Relationship Building, Relationship Building Skills, Transactional Selling Tagged with: , , , , , , , , , ,

Is Your Onboarding the Beginning of the End of the Relationship? – Relationship Management in Action

Customer Loyalty, Member Loyalty, Onboarding, Reboarding, High Definition Banking

Member or Customer Loyalty – You May Have Less Than You Think I’m sure you’ll agree that creating a welcoming onboarding experience for a new customer or member should be the beginning of a long-term relationship. Well, guess what? In most banks... Read More | Share it now!

 

Posted in Blog, Customer Relationship Management, Member Relationship Management, Onboarding Tagged with: , , , , , , , ,

Wisdom Your Mom Might Have Given About Financial Sales

High Definition Banking

What Mom Might Say About the State of Today’s Sales Cultures “You won’t be happy until you break that, will you?” We see a lot of broken and/or stagnating sales cultures these days, and leadership teams are not happy about it. Mom... Read More | Share it now!

 

Posted in Blog, Customer Relationship Management, Member Relationship Management

Selling Magazine Subscriptions and Financial Services

Just as someone can get defensive at the sight of a door-to-door salesman, so can a bank customer. High Definition Banking

People Interaction and Moving Away From Rejection When I was in high school in Chicago I sold magazine subscriptions door to door during summer break. My opening was, “Hi, I’m Bob. Just curious, but did you get your free Ladies Home Journal... Read More | Share it now!

 

Posted in Blog, Customer Relationship Management, Member Relationship Management Tagged with: , , , , , , , ,

How Your Staff is Sabotaging Their Sales Efforts

Sales staff in banks and credit unions can sabotage their sales efforts when questioning is abused. High Definition Banking®

Sales Questioning Gone Wrong in Banks and Credit Unions Many bankers misuse the questioning skill by not earning the customer’s trust and thus the right to ask the questions. Done skillfully under the right circumstances, “probing questions” can... Read More | Share it now!

 

Posted in Blog, Customer Relationship Management, Member Relationship Management, Sales Training Tagged with: , , , , , , , ,